Do you wish to boost your website’s traffic and visibility on search engines? SEO tools can help you solve all your SEO troubles, be it keyword research, link building, or site audits! But with tonnes of SEO tools flooding the markets, it can be difficult to find the ones worth your time.
With the Black Friday Sale around the corner, you’ll find the year’s best discounts on all digital tools, including SEO tools. In this article, we are going to look at some of the Best Deals for SEO Tools on Black Friday 2023.
I hope you’re as excited as me to discover the Best SEO Tools on the Black Friday Sale. So, grab your wallets, and let’s get going!
What are SEO Tools?
SEO or Search Engine Optimization is the process of improving your website in order to enhance its visibility on search engines like Google, Bing, Yahoo, etc. SEO tools are software that helps in simplifying this process.
These tools are equipped with a range of features like keyword research, on-page SEO analysis, ranking tracking, site audits, backlink analysis, etc. With the help of SEO tools, bloggers, SEO professionals, and businesses can boost their site rankings organically.
Semrush, Surfer SEO, UberSuggest, etc are examples of some popular SEO tools.
Semrush
Get upto 30% off Annual plans (Pro plan at $1092/year).
3 months of ContentShake AI free with 3 months of Pro plan.
Surfer SEO
Get upto 10% off monthly plans for 6 months (starting at $125.10/mo)
30% off annual plans for 1st year (starting at $96.39/mo)
RankMath
Get Rank Math PRO plan for $4.92/mo, Business plan for $16.58/mo, and Agency plan for $41.58/mo.
Best SEO Tools Black Friday Deals (2023)
| SEO Tool | Promo Code | Valid Till | Black Friday Deal | Deal Link |
| Semrush | Auto-applied | 1st Dec 2023 | 30% off Annual plans (Pro plan at $1092/year). 3 months of ContentShake AI free with 3 months of Pro plan. | Visit |
| Surfer SEO | Auto applied | Dec 1, 2023 | 10% off monthly plans for 6 months (starting at $125.10/mo) 30% off annual plans for 1st year (starting at $96.39/mo) | Visit |
| RankMath | Auto applied | 24 Nov 2023 | Rank Math PRO plan for $4.92/mo, Business plan for $16.58/mo, and Agency plan for $41.58/mo. | Visit |
| NitroPack | Coming Soon | Coming Soon | 20% off on monthly plans and 35% off on annual plans (Business plan at $14/mo annually) | Visit |
| SE Ranking | Coming Soon | Auto applied | 40% off Annual plans (Starts @ $35.20/mo) Valid till Dec 4, 2023 | Visit |
| Serpstat | Auto-applied | 25th Dec 2023 | Special Discount on 12 month plans (Individual Plan for $45/mo, Team Plan for $85/mo, Agency Plan for $335/mo). | Visit |
| LowFruits | BLACKFRIDAY2023 | 28th Nov 2023 | 40% OFF on all Pay-As-You-Go credits (2k credits for $15). 50% off off annual plans for 1st year (Standard plan for $29.9/mo) | Visit |
| KWFinder | Auto applied | Coming Soon | 35% off Annual Mangools plans (Starts at $12.90/mo) Valid till Dec 4, 2023 | Visit |
| TrueRanker | Auto applied | 28th Nov 2023 | 70% off on Annual Business Plan ($8.33/mo or $100/year) | Visit |
| Ubersuggest | Auto-applied | 30 Nov 22023 | Ubersuggest + Answer the Public Lifetime Bundle at 90% off (Starting @$170) | Visit |
| Frase | Auto applied | Limited time | 30% off on all plans for lifetime (Basic Annual plan at $37/mo) | Visit |
| WriterZen | Auto applied | Limited time | Lifetime Access to WriterZen (Starts $195 for 30k keyword credits/mo) – 500 slots only! | Visit |
1) Semrush
Semrush is an award-winning SaaS platform trusted by over 10 million+ professionals. It offers powerful tools for SEO, Content, Market Research, Advertising, and Social Media. You’ll find a variety of SEO tools for keyword research, on-page SEO, local SEO, rank tracking, link building, and competitor analysis.
With all these tools, you can keep track of your site’s performance and improve its search engine visibility. Bloggers, SEO experts, and marketing professionals would find it extremely valuable.
This Black Friday season, SEMrush has some cool surprises for you. It has officially launched two exciting Black Friday deals. On the first offer, they’re offering a 30% discount on their Annual plans. So, the Pro plan that’s originally priced at $1559/year can now be availed for $1092 for 1 year.
On their second Black Friday offer, they’re offering 3 months of ContentShake AI (AI writing tool) free with 3 months of Pro subscription. So, if you were in search for a competent SEO tool with AI writing capabilities, SEMrush can be a great option!
Discount: 30% off Annual plans (Pro plan at $1092/year). 3 months of ContentShake AI free with 3 months of Pro subscription.
Valid Till: 1st Dec 2023
Promo Code: Auto-applied
2) Surfer SEO
Surfer SEO is a popular tool for SEO-optimizing your blog posts and articles. Along with an in-built keyword research tool, it also offers tools like an AI outline generator, audit tool, and more to help you research, write, and optimize your content within minutes.
It even offers integrations with popular platforms like WordPress, Google Docs, Jasper, etc to streamline your workflow. Their Starter plan, called Essential AI is usually priced at $139/month. But this Black Friday Season, Surfer SEO is offering some cool discounts!
They’re offering 10% off on their monthly plans for 6 months. So the Starter plan can be availed at $125.10/mo. And if you’re more interested in annual subscriptions, Surfer SEO is offering an exciting 30% off their annual subscriptions. So you can get the same Starter plan for as low as $96.39/mo.
So, if you want to improve your page rank and boost your website traffic, Surfer SEO would be a game changer!
Discount: 10% off monthly plans for 6 months (starting at $125.10/mo). 30% off annual plans for 1st year (starting at $96.39/mo)
Valid Till: Dec1, 2023
Promo Code: Auto applied
3) RankMath
RankMath is one of the most popular SEO plugins for WordPress. Trusted by over 2.18 million users worldwide, it offers dozens of useful features for optimizing your posts and improving your rankings quickly.
It stands out for its ease of use and beginner-friendly interface. It offers multiple on-page SEO settings, keyword tracking, automatic SEO suggestions, and the ability to create website schemas. It’s also compatible with all popular WordPress page editors.
This Black Friday, RankMath is offering deep discounts on all of its subscriptions. So, you can get the RankMath PRO plan for $4.92/mo. Its Business plan can be availed for $16.58/mo, and its Agency plan can be purchased for $41.58/mo.
If you’re a blogger, business, startup, niche site, eCommerce owner, vlogger, or anything similar, RankMath could be a game changer for you!
Discount: Rank Math PRO plan for $4.92/mo, Business plan for $16.58/mo, and Agency plan for $41.58/mo.
Valid Till: 24 Nov 2023
Promo Code: Auto applied
4) NitroPack
NitroPack is an all-in-one SEO solution for improving the speed and performance of your website. Trusted by over 181k+ website owners, it’s effortless to use even for beginners with no technical experience.
It is equipped with powerful features like an advanced caching mechanism, image optimization, built-in global CDN, and more for boosting your site speed. NitroPack would be a great SEO solution for all websites, from blogs and agencies to eCommerce stores.
Currently, NitroPack is running its Black Friday Deal, where you can get 20% off on its monthly subscriptions and 35% off on its annual subscription plans. So, the Business plan can be availed for just $14/month annually right now. If you’ve been planning to get NitroPack SEO tool, this is the perfect time to grab these amazing discounts.
Discount: 20% off on monthly plans and 35% off on annual plans (Business plan at $14/mo annually)
Promo Code: Auto Applied
Read More: NitroPack Black Friday Deal 2023
5) SE Ranking
SE Ranking is a reliable SEO platform trusted by 25k+ companies. You’ll find a robust SEO toolkit on SE Ranking. It features tools like Keyword Rank Tracker, Keyword Suggestion tool, On-Page SEO checker, Website Audit, Competitor Analysis, Backlink Checker, etc. It basically helps you with the complete analysis of your website and is known for its accurate keyword ranking.
This Black Friday, you can witness great discounts on SE Ranking. They’re offering a 40% discount on their annual subscriptions. The Starter Essential plan (normally priced at $55/mo) can be availed for $35.30/mo right now. Apart from that, their most popular Pro plan is priced at $69.76/mo, and the Business plan is at $152.96/mo.
If you’re a blogger or marketer, SE Ranking can aid you in improving your position on the SERP. These are the biggest discounts you’ll see throughout the year. So make sure you get the most out of this Black Friday Deal!
Discount: 40% off Annual plans (Starts @ $35.20/mo)
Valid Till: Dec 4, 2023
Promo Code: Auto-applied
6) Serpstat
Serpstat is a smart and powerful platform for SEO management and growth hacking. Trusted by 850k+ users, this tool provides an all-in-one solution for researching keywords, analyzing competition, and getting powerful search analytics.
Along with that, it also lets you form keyword clusters, perform site audits, and generate comprehensive articles and meta tags with its AI content generator tool. If you’re a business or an agency wanting to enhance your online presence, try Serpstat!
This Black Friday, you can get Serpstat’s 12 month plans at some amazing discounts. They’re offering their Individual Plan for $45/mo (instead of $59/mo). Similarly, their Team Plan can be availed for $85/mo (instead of $119/mo) and the Agency Plan for $335/mo (instead of $479/mo). So, if you’re in search for an SEO tool, you can try Serpstat!
Discount: Special Discount on 12 month plans (Individual Plan for $45/mo, Team Plan for $85/mo, Agency Plan for $335/mo).
Valid Till: 25th Dec 2023
Promo Code: Auto applied
7) LowFruits
LowFruits is a keyword research tool that specifically helps you find low-competition keywords for your website. You can search for long tail keywords, analyze SERP in bulk, check your competitors’ rank, create keyword clusters, and navigate through keywords using filters.
LowFruits differentiates itself from other SEO tools by providing you with in-depth insights into the number and type of weak spots for each keyword. Overall, if you’re struggling to find low-competition keywords for your websites, LowFruits could be an amazing SEO tool!
This Black Friday, LowFruits has revealed two exciting deals. As part of the first deal, you can get 40% off on all Pay-As-You-Go credits. So, if you wish to add 2000 credits to your LowFruits account, they are not priced at $15 instead of $25. On their second deal, they are offering 50% off on their annual plans for the first year. So, you can get its Standard plan for $29.9/mo for the first year.
Discount: 40% OFF on all Pay-As-You-Go credits (2k credits for $15). 50% off off annual plans for 1st year (Standard plan for $29.9/mo)
Valid Till: 28th Nov 2023
Promo Code: BLACKFRIDAY2023 (for Annual subscriptions)
8) KWFinder
KWFinder is a keyword research and analysis tool that helps you find long-tail keywords with low SEO difficulty. It empowers you with reliable tools for keyword research, SERP analysis, rank tracking, backlink analysis, and SEO metrics and insights to boost your rankings. The differentiating factor of KWFinder is its accuracy in providing the keyword difficulty score.
This Black Friday, you can find 35% off on all Mangools Annual plans. Mangools is a powerful SEO suite comprising SEO tools like KWFinder, SERPChecker, SERPWatcher, LinkMiner, and SiteProfiler. You can get access to all these tools with a Mangools subscription.
Right now, the Mangools Entry plan can be availed for $12.90/mo on an annual subscription. Their most popular plan Mangools Premium is priced at $29.90/mo. So, if you’re someone who wants to up their SEO game with a suite of capable SEO tools, you must try KWFinder!
Discount: 35% off on all Mangools Annual plans (Starts at $12.90/mo).
Valid Till: Dec 4, 2023
Promo Code: Auto applied
9) TrueRanker
TrueRanker is a Google Rank Tracking tool used by thousands of websites, companies, and startups. For improving your SEO efforts, you get advanced tools, including a Keyword Rank Tracker, On-page SEO Checker, Keyword suggestions and clustering, SEO position history, etc.
TrueRanker marks itself differently by allowing keyword analysis by country, city, and even province. So, if you’re looking for an affordable rank tracker to monitor site rankings, discover new keywords, and improve SERP visibility, TrueRanker is the one for you.
This Black Friday, TrueRanker has launched its Black Friday Deal, where you can get its Annual Business plan for 70% discounted prices. It is usually priced at $30/month. But right now, you can get it for just $8.33/mo or $100/year. They’re also offering 55% off on their Annual Professional and Agency plans, and 50% off on their Starter Annual plan.
Discount: 70% off on Annual Business Plan ($8.33/mo or $100/year)
Valid Till: 28th Nov 2023
Promo Code: Auto applied
10) Ubersuggest
UberSuggest is a popular SEO tool launched by Neil Patel. It started as a free tool. But with new feature upgrades and improvements, UberSuggest is now available as a paid subscription. This tool helps you generate keyword ideas and also offers powerful tools for website, backlinks, and competitor analysis.
As of now, Ubersuggest is running its Black Friday Sale, where you are getting a lifetime bundle of Ubersuggest along with Answer the Public at 90% discounted prices. So, the Individual Lifetime plan, which was normally priced at $1020 can now be availed for just $170. With this plan, you’ll get 150 searches/day on Ubersuggest and 100 searches/day on Answer the Public.
Similarly, the Business Lifetime plan is available for purchase at $690 and the Enterprise Lifetime plan can be purchased for $1,390. If you’re looking for a power-packed SEO tool for your website, you should definitely grab this deal on Ubersuggest!
Discount: Ubersuggest + Answer the Public Lifetime Bundle at 90% off (Starting @$170)
Valid Till: 30th Nov 2023
Promo Code: Auto-applied
11) Frase
Frase is an AI-powered SEO tool that helps you research, outline, draft, and optimize your content with ease. I have personally been using it for the last 3 years for my blog posts. I prefer Frase for researching and creating outlines for my blog posts.
This Black Friday, Frase is back with a great offer. You can get 30% off on any plan of your choice for a lifetime. So, their Basic Annual plan will cost you $37/month. This plan will allow you to create and optimize 30 articles per month. If you have a team of users, you can go with its Team plan with 3 users for $97/month.
Discount: 30% off on all plans for lifetime (Basic Annual plan at $37/mo)
Valid Till: Limited time
Promo Code: Auto-applied
12) WriterZen
WriterZen is another AI-powered SEO platform that helps you perform a variety of functions like keyword research, topic research, keyword insights, keyword clustering, plagiarism checker, and more. If you are a beginner blogger or content writer with little experience with SEO, this tool will help you get equipped with the basics.
As of now, WriterZen is running its Black Friday Sale, where you can get this tool for a lifetime at an affordable price point. The Starter plan (Cluster & Research plan) can be purchased for a one-time fee of $195 where you get 30k keyword credits/month. This is a great offer for those new to SEO.
Discount: Lifetime Access to WriterZen (Starts $195 for 30k keyword credits/mo) – 500 slots only!
Valid Till: Limited time
Promo Code: Auto-applied
Benefits of Using SEO Tools
1) Save Time
SEO tools can automate most tasks related to SEO, like keyword research, SEO analysis, rank tracking, etc. These tasks consume a lot of time when done manually. Thus, these tools help you save a tonne of time and focus on other aspects of your business.
2) Improve Website Traffic
By analyzing your website and offering insights on improving different SEO factors, SEO tools help you enhance your website’s search engine visibility. This helps more people discover your website via relevant keywords, improving your site traffic considerably.
3) Generate More Sales
When your website traffic increases, your business will automatically generate more leads and sales. Thus, SEO tools can help you speed up your business success.
4) Improve Brand Awareness
When your website is optimized for search engines, it is more likely to appear on SERP and be discovered by more people. This means people are more likely to remember your brand name. Thus, SEO tools can help you improve brand awareness and build credibility.
5) Analyze Performance
With SEO tools, you can easily keep track of your SEO results over time. This helps you analyze how your SEO efforts are working and identify the areas where you need to improve.
6) Advantage Over Competitors
By optimizing your website well and improving your rankings, you can attract potential customers to your business and thus, have an upper hand over your competitors.
Conclusion
SEO tools are truly valuable for anyone with a website or a blog. They not only help save time and effort on optimizing your site but also increase website traffic, sales, and brand awareness, and give you an advantage over your competitors.
I hope this article on the Best SEO Tools on the Black Friday Sale will help you decide on a suitable SEO service for your website. Black Friday Sale only arrives once a year. So make sure you take advantage of these deep discounts and offers!
Anyway, have you used any SEO tools? Are you planning to get any SEO tools in this Black Friday Season? Let me know in the comments section below.
This is Kripesh signing off! Happy Shopping! 🙂
